Hot Tamales

People enjoy spicy food but not everyone has a high tolerance. Hot Tamales wants to stop gatekeeping spiciness by allowing everyone to be ‘a little spicy’.

TV :15 “Little Spicy - Montage”

A librarian looks at her computer.

Librarian: Looks like we have that book on hold. Let me grab it.

She slides out from behind her counter, revealing that she’s in Heelys.

Cut to a doctor examining a patient in a clinic. He puts a tongue depressor in their mouth.

Doctor: Go ahead and say ~Ahhhhhhh~!

The doctor closes their eyes and belts the last word. We see that he has a studded leather bracelet on one hand.

Cut to a man applying a flame decal to the side of a vehicle. We pull back to see it is a riding
lawnmower.

AVO: Hot Tamales. Be a little spicy.

During the VO, the man in a leather jacket and helmet riding his lawnmower through the yard.

International Delight x Hot Tamales

Plain, black coffee? Be a little spicy with our new Hot Tamales-flavored creamer. A dash of cinnamon and just the right amount of sweet heat.

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